Celebrating 150 years of chocolate making and to culminate in a multi-million-pound restoration of their food halls, world renowned Knightsbridge retailer Harrods needed a ­visually stunning way to display their product selection in their brand-new Chocolate Hall

Our solution

We designed display solutions which would maximise product space and deliver a premium shopping experience.

Crafted using high quality materials, we produced wire baskets, hanging prongs, chocolate trays and tickets with a brass plating finish to ensure an essence of luxury and showcase Harrod’s range of ethically and sustainably sourced products.

The final result is a timeless, premium piece that embodies the opulence of their new food halls.

“We love working with wearesdi; they’ve put so much effort into delivering high quality pieces for the Chocolate Hall launch and we’ve had brilliant feedback for the visual merchandising experience”

Alex, Head of Visual Merchandising

Creative Retail Awards Gold 2021

Increased customer footfall by 15%

Insight & Design
design translation, accessorising, retail design

Make & Source
carpentry, metalwork, powder-coating and acrylics

Supply & Fit
assembly, delivery and installation

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