THE GREEN MAN

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A local favourite, reimagined.

Located in Clifton Campville, The Green Man isn’t just another pub — it’s a generational story brought back to life.

When our client took over the family-run pub that their parents once managed, they set out to do more than just reopen the doors. With years of hospitality experience behind them, they wanted to honour the past while creating something fresh, vibrant, and full of personality.

That’s where we.are.sdi came in.

Collaborative Design

Working closely with our client, our team delivered a complete branding and design exercise — defining the pub’s new identity from concept to interior design.

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The challenge?

The Green Man didn’t have an established brand. It needed a visual stamp, a story, and a look that matched its community roots and contemporary direction.

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The result?

A bold yet welcoming space that perfectly reflects its heritage — modernised for a new generation, but still unmistakably The Green Man.

A local icon. A family revival. A brand designed by we.are.sdi.


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If you like this case study, then take a look at what we helped create with The Perfume Shop!

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